Company Profile
01
Company Profile
Who you are and who is accountable
Why this matters
A territory relationship is only as strong as the business behind it. We need a clear legal entity, accountable leadership, and a service footprint that matches the communities you expect to represent.
Communities or counties currently served *
Territory tier, if known
Not sure yet
Standard, $399/mo
Plus, $449/mo
Premium, $499/mo
Tier is set by territory, not by negotiation. We confirm it during review.
Why is this territory a strong fit for your company? *
Licensing, Insurance, Compliance
02
Licensing, Insurance, Compliance
All fields verified
Why this matters
ADU work crosses multiple scopes and local requirements. We want evidence that the company is properly licensed and registered for the work it performs, carries appropriate insurance, uses qualified trades, and follows applicable permitting and code requirements. Requirements vary by jurisdiction and project scope.
Describe your approach to permits, inspections, and code compliance *
ADU Experience and Capability
03
ADU Experience and Capability
An ADU is not just another addition
Why this matters
ADUs demand disciplined feasibility, scope control, and coordination. Site conditions, zoning, utilities, septic and sewer, access, parking, and owner expectations can change the project before construction begins. Experience and a repeatable process reduce surprises.
ADU types your company actively performs *
Grouped the way our build fee works. Detached structures carry a set fee. Conversions of existing space are priced as a percentage of contract.
Roughly what share of your work is detached vs conversion? *
Select...
Almost all detached
Mostly detached, some conversion
About an even split
Mostly conversion, some detached
Almost all conversion
Typical contract value on a conversion project
Not applicable
Under $75K
$75K to $125K
$125K to $200K
Over $200K
Used to sanity-check the fee structure against your actual work. Not a commitment.
Describe your ADU process from the first homeowner conversation through final inspection and closeout *
What ADU problems does your team handle especially well? *
Reputation, Reviews, References
04
Reputation, Reviews, References
We verify all of it
Why this matters
A beautiful project photo is not enough. Homeowners need evidence of reliability, communication, workmanship, and follow through. We review public reputation and speak with references so the Master GC position means more than a paid listing.
Three client references from the last 18 months
We call all three. Tell them we are calling.
If there is a negative review, complaint, dispute, or claim that could reasonably concern a homeowner, explain the circumstances and the resolution *
We care more about accountability and resolution than about pretending every business has a perfect history. Leaving this blank when something exists is the problem, not the event itself.
Homeowner Experience and Operating Standards
05
Homeowner Experience
Weighted heaviest
Why this matters
The homeowner remembers communication long after they forget the framing schedule. The ADU Exchange brand is affected by the experience a referred homeowner receives. Fast follow up, clear proposals, documented change orders, and professional closeout are qualification factors, not administrative extras.
The response standard
Approved Master GCs acknowledge every homeowner introduction within 2 hours and respond substantively within 24 hours , measured quarterly. Name the person who personally owns that standard. If that person is not named here, the standard is not enforceable and the position will not be activated.
How do you qualify a homeowner before investing significant estimating or design time? *
How do you handle budget changes, scope creep, or a homeowner who is unhappy during construction? *
Territory Fit
06
Territory Fit
Answered by the principal
What a Master GC position is designed to do
Position a qualified contractor inside a broader ADU Ecosystem, not simply place another logo in a directory. The Exchange connects education, homeowners, real estate professionals, municipalities, financing, legal resources, design, and trades around the ADU journey. Territory participation is governed by the final membership agreement.
1. In 100 words or less, what does a homeowner get from you that they do not get from the contractor down the street? *
You may not use the words quality , integrity , or communication . Anyone can claim those. Tell us the thing only you can say.
0 / 100 words
2. Describe a project that went wrong and what you did about it. *
We read this answer more carefully than any other on the form.
3. Why should this territory be yours, and who else in it would you say clears the same bar? *
The second half is not a trap. We would rather understand the market than fill a map.
How are you currently marketing ADU services?
Acknowledgments and Signature
08
Acknowledgments & Signature
Read carefully
The pricing you are agreeing to review
Part 1 · Monthly
$399 / $449 / $499
Set by territory tier, not by negotiation. Holds your territory. Founding Master GC rate: locked at this number for as long as your membership remains active.
Part 2A · Detached build
$4,350 – $6,050
Set fee per build, by tier. Steps down at 6+ and 11+ builds per year.
Part 2B · Conversion
3% of contract
$1,750 min, $3,950 max per project. Basement, attached, garage, above-garage, attic. No volume step-down. The cap sits below the lowest detached fee, so a conversion never costs more than a new build.
A build fee applies only to a project the Ecosystem originates, and only at contract. Nothing on work you source yourself. If a detached structure is any part of the scope, the project is treated as detached.
Important
Submitting this application does not create a membership, guarantee acceptance, reserve or grant a territory, guarantee exclusivity, guarantee project volume, or guarantee leads. Any territory rights, fees, performance fees, term, cancellation rights, brand use rules, or other commercial terms apply only as stated in a separately executed Master GC membership agreement.
I certify that the information in this application is materially accurate and complete to the best of my knowledge.
I authorize reasonable verification of the business information, public licensing and registration status, public reviews, and references supplied here for qualification purposes.
I understand I may be asked to provide supporting documentation, including licenses and registrations, Certificates of Insurance, project examples, and additional references before activation.
I understand the applicant remains solely responsible for its construction contracts, employees and subcontractors, permitting, code compliance, safety, taxes, insurance, warranties, and professional obligations.
I understand The ADU Exchange is not making a promise or representation regarding the number, value, or conversion rate of homeowner opportunities.
I understand the pricing has two parts: a monthly territory rate, plus a per-project build fee charged at contract only on projects the Ecosystem originates. I understand a new detached structure carries a set build fee that steps down with annual volume, and a conversion of existing space (basement, attached or in-law, existing garage, above-garage, attic) is billed at 3% of the signed construction contract, with a $1,750 minimum and a $3,950 maximum per project. Final terms are set in the membership agreement.
I understand any approved use of The ADU Exchange name, marks, territory designation, or marketing materials is subject to the final membership agreement and brand standards.
I completed this application personally as a principal of the applicant company.
Submit Application
You will receive an immediate confirmation email. Applications are reviewed within 48 hours. Territory is confirmed only after approval and an executed membership agreement.
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